Thursday, April 30, 2015

Ukraine Fashion week and Georgia Tbilisi debutants May 1 - 6th 2015



 By

Sampson I.M Onwuka


The coverage does not inspire, the fashion struggles and there is overstatement on national identity.
Ukraine Fashion Week and Georgia for first time, but of course it will be the first in Georgia to be hosted with help of Ukraine and some names in fashion next week.

The Georgia Fashion week will debut for the first time between May 1 - May 6 2015. Unfortunately Agbani3 would not be there, but there are no better events than designers showing us something exciting.  

Last year's fashion week in Kiev and in Ukraine was marred by several protest and government intervention, and some of the designers whose name will meet us for the first time used the score card 'Fashion week for Peace', but the fashion for peace would not last or do we expect Europe and Russia to decide their fate with spells from a show.


http://image.tsn.ua/media/images4/300x200/Apr2015/384709040.jpg
 @Ukraine today

Bohemia Fashion is no longer in Vogue. The gown fitting has no home or nationality and hardly peasantry. The Vogue example below is randomly selected and it has the full intent at showing what the authors perceive as unique Ukrainian garb. But it fails - perhaps differently....

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 @Milan
We cannot betray the true spirit of fashion but the above picture from Milan and its street display reasons why the search for identity cannot fracture or founder from designers who influence our reasons. One look, you are at home in Milan, but the man could impress as better Georgian than perhaps Italian, more New York than Milanese. 


Some of the problem of delivery and the purse purchasing wool and fabric from Turkey and from Moscow and Russia throw light on Tblisi and the challenges it will face in its first ever attempt at showing world fashion and what it looks like from Georgia. 

http://www.vogue.com/r/w_1600/2015/04/28/holding-ukrainian-dress.jpg


The gap between Russia and Ukraine is still large, and for some of us from New York, the gap is even larger between these Countries and Georgia, especially how Georgians in Queens and in Brooklyn perceive of themselves.

The ongoing struggle between these countries is yet to find any major definition. If we discuss the essay to be different from problems experienced in Russia and Ukraine, we would end up defending some of the market turns in Russia Crude oil markets. But there is something different, how the world perceive the dress code of the far East is item that need to be discussed.

How the market leads from Moscow as from Ukraine is also a different story. To be sure, a separation between individual item or personal property and national identity is not much a product of fashion as the definition for minimalism is expected to find its meaning in nearly dressing for major players in the market. 

Whereas Showing  sharp curves in recent Russian economy and possible crude oil appreciation in the last few years, the fight may be decided differently and here fashion speaks louder than war.

The models are not lively and the inlaid designs are not articles of fashion, they look like new entrant in the world markets but for a small country "little Russia" that has as much demographic sparing in suit and men's designer jackets and wool, there is a larger context missing from the definition.

Perhaps the next week's fashion week for Georgia may mean more than one thing, but the names will need to impress to be mentioned anywhere else.


http://s5.fashionweek.ua/media/img/3399x660x1_q90/alonova-lookbook-aw15-16-39.jpg?3rr



There is hardly anything specific about this dress code, it is too normal for a national Ukraine garb.


We have to separate which one is which in terms of the styles of dressing, vyshyvankas, zhupan, and gzhel which Liana Satenstein argues in her recent blog at the vogue to be the curvatures in Ukraine tradition that is now making it to the world stage through names such as Vita Kin and the Karajay.
But this theory is highly debatable given the fact that no body could easily identity what is unique Ukrainian and what is the product of the    

Liana Satenstein, “Ukrainians have a unique method of decorating clothing with embroidery, and that’s always impressed me,” says Kin about her designs via email. “I adapted this ancient heritage into a modern context, adding a seventies vibe, when clothing was more relaxed and friendly. It’s a bohemian eccentricity in a very luxe execution.” - Vita Kin (Vogue)

Among the names which we may now speak - Lera Leshchova, Nina Vasadze, Aleksandra Knyr, Vita Kin and the director of Ukraine Fashion worthy of mention for Georgia - Daria Shapovalova. 














Wednesday, April 29, 2015

Nepal's Earthquake and Gurung's Shikshya Foundation



By

Sampson I.M Onwuka


The pictures are lifted from Vogue with impunity courtesy of Alessandro Codinha who applied her story to humanitarian effort in Nepal.Although fashion week in Nepal was concluded in January 2015, some of the traditional themes and designers feature differently in Asia.

The major concern of this story and the earthquake is how seriously it was taken in the first place, especially when Nepal has small attractive following around the world. But since Bangladesh, India and Tibet were affected, the story can be viewed differently. 

A 7.9. Ritcher scale earthquake does not occur without warning but for sympathizers and Nepalese American designer Prabal Gurung, the earthquake hit quite closely with a 2000 dead.

What the writer Codinha was sharing is the story about Shikshya Foundation Nepal set aside for donations for victims of the earthquake. It is a foundation managed by Fashion Icon and designer Prabal Gurung.

In a statement released by Prabal Gurung through Time, "Nepal is my home. Not only has it been a constant source of inspiration for my work as a fashion designer in New York City — it’s where I grew up and where my family still resides. My life is deeply rooted in Nepal."




http://www.vogue.com/r/w_1600/2015/04/26/prabal-gurung-relief.jpeg


"Now, there is widespread ruin across the country, and the death toll continues to rise to ever-staggering numbers as search and rescue efforts are continued throughout Kathmandu; remote villages are just beginning to be reached by rescue and relief teams."

Kathmandu invoke memories of the film motivation Golden Child and Eddie Murphy, but the rest of the general public and fans of Nepal would be expected to exercise their sympathy through Shikshya Foundation Nepal which by grace would be ready for another round of presentation and fashion week come January 2015. 









































































































































































































Friday, April 24, 2015

Cris Vianna for a Brazil Carnival 2015





By

Sampson I.M Onwuka



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Brazil is historically known for World Cup Championship including Beach football championship, Basket Ball Championship, World Trade Centers, Super models and stars of all types, and is well for its rich spiritual centers. Brazil – especially Rio Janeiro is a custodian of International rain forest organization and well renowned for its Carnival. 


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It has a rich tapestry of festive cultures and boast of the peoples of all kinds going back to the arrivals of the first Europeans. The Brazilian Carnivals take place every late February and early March of every year and is also one of the hallmarks of Brazil’s culture, landscape, and a drive-in for economy and the market.  

Here we can consider the Brazilian actress and model Cris Vianna. She like many of Afro-Brazilians actors and models represent the full extent of that culture and the Carnival. Although the costumes differ every year but her presence - like the presence of many actors is the Chief focus of the X-ray into Brazil and its culture.

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Cris Vianna - Cultural Icon.

While we can speak of the Costumes for the Carnival and the cultural issues regarding the fashion and the parade, especially the parades, that an expert better explains it separately that the parades represents "...have become the visual centerpiece of Carnival – and they have become big business. The Schools all originated in the slums of Rio and, in conjunction with the Rio Tourist Bureau, have staged the parade on the three nights prior to Ash Wednesday.”  Michael L. Eakin 1996

Eakin maintained that, “The Schools are year round social clubs that gear their activities towards the climax of the parade; with membership in the thousands, the big schools design costumes and floats, practice their dancing, and develop a new Samba Song each year in preparation for the big moment and their Samba School.” 


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Northeastern Brazil – as the most African of Brazilian Culture – covering parts of Bahia, Pernanbuco and Maran invoke as much geographical history as the history of Brazil. The origins of the celebration of life leading and the Brazilian Carnival leading up to the lenten season in Christian communities all of the world can be traced to influences from elsewhere - Africa, Native Indians and the Revelry tradition of some European culture. 

http://www.vilamulher.com.br/imagens/thumbs/2013/02/07/fantasia-de-viviane-custa-200-mil-1-80-1865-thumb-570.jpg

The Catholic Church like most historians agree, influenced these attitudes to religion with the Africans bringing in their religion from Africa, Natives adding a dimension of their cultural life to the influences of the Church. Brazil cultural definition took a new and determined meaning.

Of religious fellowship in Brazil three stand out ; Candouble, Macumba, Umbandu, and they originated from Nigeria and Angola; the Yoruba, Dahoman people of W.A, but the Lundu is a dance of Angolan divination and it evolved into Samba.

The dances includes the fantasias, elaborate costumes, Sambodromo – world’s longest football stadium and the music cover, folk, Pop, Rock, Jazz, Country, and Rhythm and Blues
Oxala, the god of creation and procreation, was equated with Jesus and Exu---with otehr forms of divinity all of which invade the Sambbodromo.


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Saturday, April 18, 2015

Fashion Week 2015; Gail Chovan @ Austin Texas....Gothic Phase



By

Sampson I.M Onwuka

A different kind of fashion for people who toe their interest. Someone once described life as purposeless existence, between the conception and oblivion is what we make of it. This style represent a different and perhaps dark version of fashion. Beginning with the initial pictures, the designer Gail Chovan gives us an impression of the life after a breast cancer, a theme that has a following in Fashion and in social circles. The definitions of fashion is how best we can dress and how to look for a certain occasion and otherwise.

If there are things that define our way of life, it is how we dress for a particular occasion that is important and the designers use that opportunity to express their new trends or leading clothing styles and materials, especially in specific situations.


No doubt there are other pleasures what have time, but in this weird time, the most complicated things - perhaps elsewhere - is theme of everyday joke. There are several phases in the life of any human and some approach to these periods are represented in the style of dressing. The Metal phase - the earthly and when we seek to identify with nature and out environment.







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From a description marking the events marking his appearance at the Austin Fashion week 2015, the following rank as a better description of her persons and image and interest above all. 

"Gail Chovan is an apparel designer living in Austin, Texas. She received her Masters in French Literature in Paris where she then switched her focus to clothing construction. Gail attended ESMOD & Duperré and launched her first apparel collection in 1988. Eventually, Gail moved back to the states and began producing one-of-a-kind, limited edition pieces. Since 2010, she has released five seasonal collections under her own name. In 2014, Gail decided to eschew the constraints and implications of season-specific designs in favor of pieces she approaches as unique and artful constructions. They maintain their permanence, relevance, and inimitable style throughout the years. Gail returns to Paris every summer to teach Apparel Design at the Sorbonne." 


"Gail Chovan’s creations reflect her appreciation of fine craftsmanship and timelessness. Her atelier is a 100-year-old former grocery store she shares with her husband, artist Evan Voyles. There, crumbling walls and vintage sewing machines surround her as she works. Chovan’s life and creative philosophy are intertwined. She finds value and beauty in imperfection, things handmade, children and good cocktails. Chovan’s designs are most often monochromatic, without the distraction of hue. Texture, form, and line take precedence."




































































































Thursday, April 16, 2015

For Brunei - Prince Abdul Malik weds Dayangku Raabi'atul Haji Bolkiah



By

Sampson I.M Onwuka


"It was a wedding that redefined opulence. Prince Abdul Malik, son of the Sultan of Brunei -- one of the wealthiest men on the planet -- on Sunday married former systems data analyst Dayangku Raabi'atul 'Adawiyyah Pengiran Haji Bolkiah in a spectacular ceremony at the monarch's 1,788-room palace in Brunei's capital." Rediff News (April 14th, 2015)

We quote from this page concerning of one Asia's awaited lasting for 11 days to show the joys of wedding into a large and wealthy family that has shown its muscles in many areas of Brunei, Asia and United States.


http://i.dailymail.co.uk/i/pix/2015/04/12/14/article-3035550-277CE17700000578-51_964x372.jpg

A picture for the ages. Some of the pictures rendered arrived through Reuters. We observe this couple perhaps sated sided by side for now for the future as well. Perhaps when it matters, the images and the fashions will not die and live for all time.

Our concern is perhaps the management who orchestrated the show of means, and not only for the consumption, but how endearing quality and nature of Asia's history.  If not the management - the artists and the designers who may have decided the day for Asia and Brunei



http://im.rediff.com/news/2015/apr/13prince7.jpg


The histories are long, the process elaborate ends today on April 15th, with both families and newly shifting from between Nurul Iman Palace in Bandar Seri Begawan. But the purple dress for the evening at the palace and the precious stones for the bride and diamond and corseted gold emblems for the groom gives off the air of accomplishment.





Like most marriages around the world, especially one with religious significance and enduring monarchy, there is something about the blessing and goodwill that comes with this aspect of the wedding ceremony.

Like the elders before him and the father of the groom - the Sultan of Brunei holding his son's right of manhood to a woman he cherish and who believes in him --- tradition gives way to spectra as both parties affirm each others love. 



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Plates of diamond and precious stones for April wedding, does not shrink from in-laid designs of other materials for the bride and the groom. The wedding, the expenses which the management accomplished, the nuptials, and the traditional use of usher, ring bearer, flower and confetti, and bridesmaid - perhaps in this case - the family of both sides - comes down to this period.



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If it is not impossible to behold the majesty of this outing, there is no period in the whole exercise of wealth from Brunei than this. It is not yet an outing but nothing can less grand than the revere than welcomes this solemnity. For some of these religious rulers and princes, there are forms of appreciation in being party to with the monarch's of Brunei, yet for more time, the last of the sons is given a fitting welcome which for them may be a last in their time.

The use of purple is usually a matter of luck, less perhaps piercing than the purity of white, which no less than tradition encourages blessings of marital success which money may not really buy. But the purple for this woman is small dash from pure fashion. Unlike other royal wedding, the color is met with expertise and there is no difference between the black and gold suits for the man saving the matching outfit for the the and wife in purple.  


 


In the beginning and in the end - if at all there is an end - it comes down to hope and prayer, and blessing of love and pictures, videos, and the other articles to remember.

We look at the taste that went into the process, that some of it may be borrowed from elsewhere but there is nothing short in tradition at least shown in this page.

If it not impossible to secure a ticket for such occasions, there is something about royal wedding and the definition of tradition and meaning that welcomes these two couples to our homes and families, that force us - in spite of the day - to recall and compare a Kate and William Wedding, though offer interesting light on weddings and tradition - there are gaps that need to be nurtured, accepted, challenged and perhaps, just perhaps rivaled in future.













































































































































































































































Tuesday, April 14, 2015

Pnina Tornia --- New York Bridal Fashion Week 2015


By

Sampson I.M Onwuka

A measure of the bridal feline and the types of garments for that evening to remember is based on a model for wedding dress by Agbani Darego. This expose' here is for a growing interest in the traditional outfits and inspired repeat patterns of wedding dresses by Pnina Tornia.

The piece does not seem to suggest too much by the collection of pictures, it mirrors what it suggest that hints of occasion vary by season and reason.


https://xotheknot.files.wordpress.com/2014/10/pnina-tornai-fall-2015-wedding-dress-25.jpg?w=652

Austin for the record is attempting to lift its veils on fashion and has a tendency to embrace originality, but from the concluded Bridal Fashion Week in New York, we can suggest that Pnina Tornia collection of designs - many of them hand made is beginning of an attitude to this best day of days.


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If once and perhaps in one's lifetime, citizens remember royal occasions of some struggling monarch, it is the wedding dress and royal marriage that defines the whole recollection. The history of these bridal wears is that a bride is supposed to be presented to the groom as a virgin, perhaps not necessarily - but an expression of purity of intent and collection will to cherish and to love each.

 http://www.brides.com/images/2013_bridescom/Runway/october/pnina-tornai-for-kleinfeld-wedding-dresses-fall-2014/large/pnina-tornai-for-kleinfeld-wedding-dresses-fall-2014-022.jpg

The past has featured white siphon and patterns of material woven seamless from top to bottom, covering everything from legs to the face. But these the demands are still standing and the meaning is preserves differently. 

The image invokes a maturity in womanhood, and displays conspicuous hints of acceptance in perhaps other matters than engagement and wedding. Perhaps the designer is away of the growing need for women's attention, perhaps the growing essence of woman's freedom.



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@Pnina Tornia

The above picture is from Pnina Tornia and below is a near perfect picture of William and Kate. We may not compare these isolated incidents in its picaresque, we compare the shift from interest and fashion of meaning between what it looks like and how it really looks like. 

http://www.macleans.ca/wp-content/uploads/2013/02/William-and-Kate-cover.jpg



The Style below is also from Pnina Tornia and gives the impression of luxury, deficient in its occasion for marriage but preserve its the designer's intent, wedding gown detached from the regalia of wedding occasion- especially made for remembrance and for the artist and couturier.

 It looks like a shell fish, as if a mermaid decide to tame her appearance but tend to struggle between a costume for a mermaid and the dress for marriage. 

 http://www.kleinfeldbridal.com/pics/items/zoom/Pnina-Tornai-16079-raw.jpg
   @Pnina Tornia

The picture in the middle is from the traditional English wedding for Princess Diana. But a lot of money is involved in this piece which exempt the exhibition from the rest. It may compare with other royalties but the trial of idea is the triumph and in fashion it is customer acceptance.    

http://www.kaewnim.com/wp-content/uploads/2015/01/royal-wedding-dresses-2015.jpg



But there is a limit which the expressive freedom of this garment may be said to rival the traditional meaning and original intent of wedding dressing.Whereas majestic wedding like the one above speaks for itself, we are left to question the standard for any wedding.

Here in the piece below is a bit of showing, designer - perhaps the expert allows us to fetch the new ideas of beauty and fashion, perhaps a currency borrowed from Kate Moss, perhaps a designer of the new era - Pnina Tornia - may be quarreling for something bold and regular, something fancy and appreciably fair for a best day of days - than perhaps anything we have seen so far.  

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Saturday, April 11, 2015

Giorgio Armani - A name to remember


By
Sampson I.M Onwuka

"I design for real people. I think of our customers all the time. There is no virtue whatsoever in creating clothing or accessories that are not practical." - Giorgio Armani





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Giorgio Armani in 1957 left a medical school in Italy and took a job as a ‘buyer’ for La Rinascente in the 1960’s. Nino Cerutti asked Armani to organize his men wear vendor for his hit-man model. 

 http://www.iitaly.org/files/473/Avril%202008%20Vogue%20Paris%20Robe%20Giorgio%20Armani%20priv%C3%A9%20%20Hedi%20Slimane.jpg



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It is from his years at this outfit, La Rinascente that he learnt many things he gradually branched to decide the future of men’s wear in Milan. 



In fashion like in other things in life, we may speak on Hermes Scarf, the Chanel Jacket, Christian and Yves Saint Laurent, but for those living now - including Yohji Yamamoto and Issey Miyake for me, we can speak of Giorgio Armani with enthusiasm and for not for nothing. 




We may also read these days Nat Stack as part of the founders, with operating income of 1.8 billion Euros (2011) and 281.6 million Euros in the last few years. 

For several weeks before the fashion show, machine which cannot replace human hands, combine at the Armani and others to reproduce what's good for the society and the rest of the world.

http://www.becauseiamfabulous.com/wp-content/uploads/George-Clooney-Giorgio-Armani-2013-Oscars.jpg
Oscars @ 2013

Armani opened a business in 1975 with the help of his friend Sergio Galeotti – and made immediate and lasting impression on general men’s cloth industries with his unstructured and unlined ready to wear jacket.  

Today we can speak on Armani Drive, Giorgio Armani, Emporium Armani, Armani Collezioni, AJ/Armani Jeans, Ax/Armani exchange. These impressive outfits define our attitudes to business and to men’s wear and the guided scent that make men appealingly attracted to women.

http://www.iitaly.org/files/473/armaniatwork.jpg


One of the more charismatic of these wears is based on two colors; Grey and beige – the Greige with sparing emphasis on mushroom and Moss. Armani designed cloths for Richard Gere in American Gigolo (1980), men’s wardrobe 1987 for ‘The Untouchables”.

We can return the favor to this leader in men’s and women’s wear by exercising due acknowledgement to his effort in transforming men’s wear in the last 30 years, and for film sets which only true and tried hands in the couturier can manage.

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Perhaps, his strength lies in how the public views the man wearing the suits, that is perhaps streamlined, that the people such as Christian Dior (1947) and Yves Saint Laurent who could be said to have transition from local business in Power houses in 80’s, Armani is no different.
http://lolsnaps.com/upload_pic/GiorgioArmaniAndHisWalkingStick-3683.jpg


Perhaps the building in Manhattan and on 5th Avenue speaks for itself and perhaps the recent expositions in Milan for fall of 2015 also speak for itself, yet it is name that will survive nearly half a century in business.  


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Wednesday, April 8, 2015

Fashion Week 2015 ; Amir Adnan @ Telenor FW Pakistan





By

Sampson I.M Onwuka

It is impossible to deny that Pakistan has room for men's fashion if not style. Some of the apparel presented below were adapted from summerlawncollection and the focus of this collection is Amir Adnan  - one of the leading experts and designers of men cloths in Pakistan.

We can also speak clearly that African trying their hands with Asian outfits, but how clear is the extent that a fitting attire of this nature mirrors Pollywood as perhaps it succumbs to Nollywood.

Nigerians for a start and perhaps Ghanians may experience little problem in wearing these assortment of Amir Adnan who I find entirely driven by style and regal deposition. But how Pakistan outfit is received is different story. There is about authority, there is something about hype, to the extent that all cloths worn today traveled through landscape arriving sometimes late at the general acceptance with degrees of dissent and plurality.



http://www.fashioncentral.pk/images/fashion-shows/1485/Amir_Adnan11.jpg


Here as perhaps else, the enigma of Asia dress code - that is if ever there is such thing - is shattered, and become like other spectators, angels betrayed by their past and leaning. Looking at the whole aspect, one cannot fail to magnify from this piece, a showering of practicality and clean cut suit-in, the shoulders are quite modern, a subtle departure from larger shoulder pads, and the arrangement show elements of the young, the venerated and the professional.

We can indicate that the relationship between style and fashion is a cross road in this lone of presentation, that a regular Sherwani may seem to take forms and patterns and yes style.
 


http://etrends.pk/wp-content/uploads/2015/04/Amir-Adnan-Collection-@-Telenor-Fashion-Pakistan-Week-2015-19.jpg



What we find here in the essence of the real of house of fabrics, that Pakistan is known for its cotton is not news, that it is known for its goat derived wools is not new, that they have enjoyed image of presentation is not new.

What we have seen so far is the beginning of new images from India and Pakistan and Asia is whether or not we can transfer Asia's main stream culture to the general world?
 


http://etrends.pk/wp-content/uploads/2015/04/Amir-Adnan-Collection-@-Telenor-Fashion-Pakistan-Week-2015-24.jpg


Since the arrival of the English in several of Pakistan and India, the above of dressing seem to have represented the rich and burgeoning high culture and caste.

It is not simple to call this outfit authentic regal dressing but we have seen it evolve from fashionable class of tailors representing the rich tapestry of these cultures to a form that can worn with levity and perhaps indifference in several parts of the world. 



http://etrends.pk/wp-content/uploads/2015/04/Amir-Adnan-Collection-@-Telenor-Fashion-Pakistan-Week-2015-21.jpg


Looking at the above suit and Shewani, we can compare the possibility of having a good time with such a style anywhere else but in Pakistan. There is a picture of Eddie Murphy in 'Coming to America' that welters the appetite for these occasion bound dress code.

The color are hard to miss, the torch of shinning green turf is distinctive and the brown to red brown colors break even with comparative distinction. This nothing particularly new about this men's dressing saving for what it conveys about the designer. 



http://etrends.pk/wp-content/uploads/2015/04/Amir-Adnan-Collection-@-Telenor-Fashion-Pakistan-Week-2015-12.jpg


What is missing from this presentation is the hat and the bags, and more than these men items is the use or abuse eye classes.

It looks like the event calls for Amir Adnan style, but the mastery of color and presentation speaks to men of distinction, but we can highlight the rate of acceptance given the obvious amelioration of Western Style in this presentation.


http://www.fashioncentral.pk/images/fashion-shows/Amir_Adnan_Mens_Collection_2015.jpg


The colors and laces are useful, but like materials from Europe and the leaders in men's wear, the question we are likely to ask if this is the way to the future, a composite of Western and Eastern values, compared with the Armani or other fashion expert side by side, yielding a new age where Asia trumps as much as it learns about the world. coming of Asia may be said to represent the main stream of fashion, here in men's suits and in the Sherwani, a rapier.

I think the first of these clothing for men, represents a classic Pakistan alternative to men's suits.  Something for the Oscars perhaps, respecting the reasonableness of Oscar Awards.    




















Monday, April 6, 2015

Cameo for Austin Fashion Week and Industry (April 10th -





By

Sampson Onwuka



Austin Fashion week….


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Part of the reason for this article heading the Austin Fashion Week beginning April 1th, 2015, is based on an article by Omar Gallaga’s writing on Austin 360 (March 31st 2015) – it is the picture of “Robot petting zoo” taken on March 16th 2015, of DAR – 1 during SXSW – according his underlined dissertation….”the autonomous social robot has facial recognition abilities” offered the crowd more interesting departures than the rest of SXSW where intoxication was commonplace, and can serve as the sale motivation for Austin fashion week. It was the techie hive from March 13th – March 17th that gave visitors a much needed gratification.  


We have Mercedes Fashion Week – perhaps as part of the sponsorship, and we have seen Amazon in India and New Delhi.  We have seen Master Card and sumptuous Toronto Fashion Week. We are aware of Cadillac as the major sponsor of Austin Fashion Week and may still sponsor this up-coming in spite of the unhealthy delivery rate of the pictures and advertising. What can tilt the landscape for Austin – it’s a Cameo – Cameo for technology.  

Looking at the Gabrielle ‘CoCo’ Chanel Art center in Paris and the dispatch from various film noir and use of everyday product, we can suggest that a town is neither old nor young when it narrows down on its definitive essence. The expansion of Austin did not begin with SXSW or should be discourage, the expansion is concomitant with technology and materiality of personalized software and hardware with it. 

Looks like the vintage is transgressed when there is gadget and it’s Austin. Whereas these traditions are part of the very town, the existence and sufficiency of its attitude can be linked closely to the culture of show-off and classic attitude to grandiosity. It will seem remarkable that the hugely successful SXSW did not sustain more than the week after the occasion that at least the town reputation was not tied to the music than it is to technology. 

 Technology is a motivation in Austin which Austin from SXSW need to transition and more than any time in its evolutionary history, the fashion week is the better test of progress for the town, as perhaps demanding than the celebration of various acts of giving which the SXSW also encourages.  There is enough originality in Texas to purchase a separate identity and taste.

If a recent gossip about tailoring is to be taken seriously, it is an MIT invention of a social network that allows you dress up for any occasion, with software helping to sort the product types, measurements and the tailoring all from ipad and iphone, even a basic IOSapp or non-devices; Gaps, Dropbox, can easily transform the public capacity or loading system (storage) for Austin.  

We may see a future between the Google Fiber and the public and the connection between a new next best thing information and internet speed, that Austin is really struggling with digital process in spite of the availability of product,   that should generate the highest buzz for a fashion week, at least here in Austin.   

The difference between a modern factory and a product through a designer is no longer confined to any area, or industries. For instance, from a recent article by Om Malik on Software and the Tailor industries, he narrated ‘what a dress shirt says about the future of retail’, whereas in the past and according to fashion, you went to see a tailor who made these cloths for you. 

But these days, the technology and software is available for your measurements and your design of interest and would deliver to you through the vendors. The comparison with Dell Computers that experimented with very personal computers, and based here in Austin/Round Rock, Texas. 

We do not frighten these hand crafted tailors in interest some of whom are part industries icons such as Armani from Austin, but apparently some of the names in fashion or style that utilize software are not well known. In this presentation, it’s the modes of the transition in the fashion industry and how some changes in cloth on how cloths are made have taken central place in the evolution of the industry.  

This is where Austin can break even with a Fashion Week, above all, in terms of the nearness of digital technology to everyday fashion. Of course there will always knuckle heads but when names such as J. Hilburn, Knots Standard, License Shoes, Modern Tailor, are not familiar with Austin – including Trumaker – which Om Malik introduced – there is something wrong with the technology.

In some sense, we have Cars and other gadget which the French and their original names in business brought to us, materials of choice which Italians and the trans-formative experience of New York emigrants from Europe do not stand still, they mere responded to the yearning in these Cities. 

But we have not seen a presentation of gadgets and cameo as part of the trend of the fashion in Austin or elsewhere or can we suggest that individual efforts do not determine their landing space in the fashion or create one.

 But ennui is usually sustained through several channels, for instance a fashion week with emphasis for designers on technology or new gadget. Their success is a different matter….